The BOOMM Brief
The client was looking to build a local influencer community to help with engagement across their social platforms and showcase the brands Christmas offering for 2022.
The BOV (BOOMM of View)
BOOMM invited press followed by a bespoke dinner for some of the key influencers in Glasgow. The theme was Christmas in October and we worked with over 15 brands to showcase their ultimate Christmas products for the key season.
The room was decorated and merchandised by the BOOMM Team, sourcing all décor and working with the centre and team to create such a magnificent event.
The Ultimate BOOMM
The client saw an 11% increase in engagement the days following the event compared to those previous and are continually seeing an increasing rise regarding impressions, growth rate, and post interactions.